In their own words.
Real families. Real loveys. Some stories span generations.
"It all started for me almost 27 years ago when I wandered into an Arts & Craft Coffee shop in Reno and came across the most wonderful flannel blankets. Now 27 years later, the next generation has started to arrive and I'm so excited to be able to purchase these blankets again. Every child should have and be able to grow up with one."
Built to last a lifetime.
From families who use theirs every day
“Beautifully made and so thoughtfully designed. The cotton is soft, the satin trim is perfect for little hands, and the size is ideal — not bulky but still comforting.”
“Quality is exceptional, soo soft and cuddly. Arrived early — a great gift item.”
“Exactly what I hoped for — beautifully crafted, so soft and huggable, and machine washable. The perfect gift for a little one.”
“I bought it for my daughter after the birth of my grandchild, and she absolutely loves it! It's perfect — well-designed to meet the needs of today's parents.”
“Absolutely adore this blanket — we use it every single day! The unique shape makes it great for newborn snuggles, a playmat, even an impromptu nap spot, and the satin lining adds a chic softness I love. Will buy another!”
“I wish I could give the lovey blanket 10 stars! It's even better than I expected — beautiful craftsmanship, so soft and cozy. This will be a favorite for sure!”